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Lands End FeelGood Campaign

by Nicole on September 14, 2009

I love socially responsible companies and I’m excited to tell you about Lands End’s new initiative called the FeelGood Campaign. For every Lands End FeelGood sweater purchased, Lands End will donate signature FeelGood yarn to One Heart Foundation’s Warming Families, a nationwide knitting charity. Lands’ End expects to donate thousands of pounds of yarn to the charity where volunteers plan to knit up to 25,000 hats and other items to warm the homeless and displaced.

For writing this blog post and telling you guys about this great campaign, Lands End is donating a cone of FeelGood yarn to the volunteer knitters at Warming Families. One cone of yarn will make 28 hats to be donated to homeless people all over the country. It’s things like this that make me remember why I love to blog and tell you guys about these kind of great things!

I am including a short video on how to knit for those of you who’d like to learn how. It’s a great hobby and the payoff of making beautiful things for your friends and family is a rewarding one.

In honor of their new campaign, Lands End is hosting a Twitter party! Join Vickie Howell, host of TV’s Knitty Gritty at #landsend on Wednesday, September 16, 2009 from 7-9 pm Central time. There will be over 20 giveaways and it’s for a great cause! See ya there!

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