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In-Kind Natural Personal Care Products by Safeway Review & Giveaway

by Nicole on January 3, 2011

Name of Product: In-Kind Natural Personal Care Products

Price of Product: starting at $5.99

Where can the product be purchased: at Safeway and Safeway family stores (such as Vons, Pavilions, Dominick’s, Carrs/Safeway, Randalls, Tom Thumb and Genuardi’s) nationwide

Description of Product: “Safeway, a leader in healthy living products like O Organics™ and Bright Green™, is proud to announce entrance into the natural, personal care category with In-Kind™ for the body, hair, face and hands. Developed by leading category experts, In-Kind is a comprehensive line of natural products that deliver nurturing personal care from head to toe. The line features 30 new, affordable products that contain natural ingredients including grapefruit, cucumber and mint extracts as well as coconut, rosemary and olive oils. These products effectively cleanse, moisturize and nurture the body, while protecting it from harsh chemicals and synthetic colors that can be harmful to the body and damaging to the environment. In-Kind also uses a unique system called Oleosome Technology that naturally provides more effective moisturization without emulsifiers that can cause skin irritation.”

Review of Product: As many of you know I love bath and body and skincare products so I jumped at the chance to try Safeway’s new In-Kind products.  I tried the daytime facial firmer, the facial foaming gel, the sensitive body lotion and the moisturizing shampoo. My favorite was the facial foaming gel but I really liked all of the products.  I found everything to be light and greaseless with pleasant but not overpowering smells, just the way I like it! The cleanser foamed incredibly and left my face feeling smooth and clean.  The firmer was a new product for me as I typically don’t use anything but cleanser.  It may be a little heavy for the south Florida humidity! The shampoo was light and enjoyable and the lotion was very moisturizing.  The packaging is sleek and modern and the line is really expansive, covering facial care, body care and hair care.

Giveaway: The folks over at Safeway have generously decided to give one (1) lucky Nicole’s Nickels reader the prize package pictured in this post – consisting of Daytime Facial Firmer with shea butter, Sensitive Body Lotion with aloe and chamomile, Moisturizing Shampoo with sunflower seed extract, Natural Hand Soap with mint and green tea extract, Facial Foaming Gel with grapefruit extract and Exfoliating Facial Scrub with rosemary oil!

You will have 7 ways to enter but the first entry is MANDATORY. You MUST fill out the form for EACH entry you are able to make. Just click “refresh” to get the form back after you make each entry.

  • MANDATORY Entry: Which product from the prize package do you most want to try and why?
  • subscribe to my blog (either via email using the box in the left sidebar OR via RSS feed). If you already subscribe fill in the form saying you do. If you subscribe by email you MUST confirm your email and activate the subscription.
  • follow me on Twitter ( AND tweet about this giveaway.
  • blog about this giveaway (leave the link in the form)
  • email 5 people about this giveaway (please cc me on this email – nicolesnickels at gmail dot com and fill out the form saying you sent the email)
  • grab my button for your site (leave the link to where the button is in the form)
  • post this giveaway on a linky or forum (and leave the link in the form)

This giveaway is open to U.S. residents only, 18 years old or over, and the winners will be chosen by This giveaway will be good until January 10, 2010 at 9:00 pm Eastern time and a winner will be announced soon thereafter. If the winner does not respond to my email within 48 hours then I will pick a new winner. Good luck!

I received the item I reviewed in this post to write this review at no charge. My opinions remain my own.

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