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Ludens Review and Giveaway

by Nicole on May 18, 2012

Name of Product: Ludens

Where to Buy:  at retailers nationwide

Description of Product: “Luden’s®, the leading throat drop brand that has soothed scratchy throats for over 130 years, is encouraging consumers to “Sing A Song” for Luden’s®. From March 30th – June 29, 2012 consumers of all ages are asked to submit a 30-60 second original jingle based on the theme, “Surprisingly Soothing. Simply Delicious!” The song should celebrate the love for this deliciously tasty iconic throat drop, known originally for its famous Wild Cherry Flavor.

To enter, just visit the Luden’s ® website,, click on the “La La Luden’s®” banner at the top of the page and upload the video of your original tune to the micro site. The jingle can be instrumental, acoustic, silly or fun—most importantly, we want to hear why you love Luden’s®. Your entry will be judged 50% on adherence to theme and 50% on creativity. The contest runs from 9:00 a.m. Eastern Time (“ET”) on March 30st to 11:59 p.m. ET on June 29th (the “Contest Entry Period”). Limit one entry per household per day. For additional contest rules and limitations, visit:

Ten finalists will be selected by an independent panel of judges by July 16th for a “People’s Choice” vote and posted for voting from July 23-August 17, 2012. People will log onto and click on the La La Luden’s® banner to vote. One vote per person will be permitted daily.

One Grand Prize winner selected by “People’s Choice Vote” will have their jingle featured on the Luden’s® website, win a cash prize of $2,500, receive tickets to be a member of the studio audience of one of America’s top talent search shows, and receive a year’s supply of assorted Luden’s® products. The remaining 9 finalists will receive $100 American Express Gift Cards and assorted Luden’s® products.

Luden’s® recently introduced Vitamin C Orange Supplement Drops. These delicious drops are made with real orange juice and contain 100 percent of the recommended daily value of Vitamin C. They are great tasting and convenient to have on hand like other traditional Luden’s® flavors.

The new Luden’s® Supplement Drops are available in a 25-count bag and have a suggested retail price of $1.79. In addition to the new Vitamin C drops, the line also includes a variety of great-tasting throat drops such as Wild Cherry, Sugar-Free Wild Cherry, Wild Honey and more. Luden’s® Throat Drops are available in 14-count packs with a suggested retail price of $.99 and bags of individually wrapped drops for $1.79.”

Review of Product:  Ludens has come a long way since my childhood! I love that there are so many new varieties and even a sugar free cherry which I have been reaching for this spring cold season! The vitamin C orange lozenge is quite refreshing and the wild berry is tart the way I like it! The vitamin C orange lozenges are such an easy way to get your recommended allowance of vitamin C per day to stay healthy – just pop one every day and you’ve done it!

Giveaway: The folks at Ludens have graciously decided to give two (2) lucky Nicole’s Nickels readers 1 bag each of vitamin C orange lozenge, sugar free cherry, and wild berry!

Enter using the Rafflecopter form below – you can only do each entry once! Giveaway ends at 12:01 am on Tuesday, May 22, 2012.  For information on how to enter Rafflecopter Giveaways check out this post.

a Rafflecopter giveaway
I received samples of the products reviewed in this post.  My opinions remain my own.

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