I had seen butter LONDON products at ULTA and Dillards stores before and always thought the nail polish colors were so fun and trendy! If I ever need to know what the “in” nail polish color is I would just look to butter LONDON for ideas!
By transforming catwalk trends to custom nail colour palettes, butter LONDON has developed a passionate following. butter LONDON is the cult phenomenon of the nail industry and is fast becoming famous for our high fashion, 3 Free nail lacquers and revolutionary waterless nail services. butter LONDON products are formulated without the use of the harmful ingredients like Formaldehyde, Toluene, DBP or Parabens. butter LONDON was the first company to sell 3 Free nail lacquer in the United States.
butter LONDON was founded in 2005 by British entrepreneur, Sasha Muir, who saw a gap in the marketplace for luxurious yet affordable nail services and high quality products. To help her realize this vision, Sasha asked industry veteran Nonie Creme, London’s premier fashion manicurist, to partner with her as butter LONDON’s Founding Creative Director. With years of experience, Creme’s colour expertise was quickly put to use in the development of a unique, cutting edge and high fashion collection of lacquers and products. Muir now serves on the Board of Directors. Our talented Product Development team continues to be at the forefront of formulation and design with imaginative techniques, bold graphics, and audacious cheeky humor. Leslie Freytag now serves as President and CEO.
I got to try a couple of really fun shades, a sparkly silver that looked great dressed up but always was fun with jeans! I also tried a deep blue metallic that was also really cool. I love how rich the colors are – they look completely different depending on the light and go on super smooth. I noticed less chips and cracks with the butter LONDON nail polish and will definitely pick some more up the next time I am looking for a nail polish color!
I received samples to facilitate this review. All opinions are my own.
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