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Skinnygirl™ Healthy Habits Challenge

by Pennie on March 19, 2014

SGD_4Boxes_HealthyHabitsThe Skinnygirl™ brand is helping women overcome unhealthy habits, one day at a time. Bethenny Frankel, the Original Skinnygirl, is inspiring women to uncover their best self with her first Skinnygirl Healthy Habits  Challenge.  Anyone can sign up to receive daily exclusive tips, recipes and prizes through April 1st, showing how small changes can lead to a lifetime of healthier habits. The Vitamin Shoppe is also promoting the  Healthy Habits Challenge to its like-minded health enthusiasts who are dedicated to reaching their health potential in 2014.

Bethenny and the Vitamin Shoppe will support participants as they make small daily changes to uncover and unleash their most powerful, balanced and healthy selves. Whether it’s making better decisions for the mind, body or soul, the Skinnygirl Healthy Habits Challenge inspires women to improve themselves by rethinking their habits.

“Being a ‘Skinnygirl’ is about unleashing your best self. It is about creating a lifestyle and a mindset free from the constraints of dieting and the self loathing that it entails,” said Skinnygirl founder, Bethenny Frankel. “I believe in doing what you can, when you can, and in making small changes and smart investments that fit into your life.”

Fans can sign up for the Challenge at Participants will be invited to document and share their journey on Facebook, Instagram and Twitter with the dedicated hashtag, #SkinnygirlHH. Daily prizes will be awarded along the way for added motivation.

About Skinnygirl

Founded on the practical, healthy lifestyle expertise of Bethenny Frankel, Skinnygirl provides solutions to women’s most common health concerns making the path to healthier living as fun and straightforward as possible. Products are created with distinctly high standards for the best ingredient quality, nutritional content and taste. Skinnygirl empowers women to lead balanced lives by making healthy choices easy. To learn more about Skinnygirl Daily, please visit; Facebook: SkinnygirlDaily; Twitter: @SkinnygirlDaily.

About Bethenny Frankel

Bethenny Frankel is the four-time bestselling author of Skinnydipping, A Place of Yes, Naturally Thin, and The Skinnygirl Dish. She is the creator of the Skinnygirl brand–which extends to cocktails, fitness, and health–and in 2013 she took the stage as the host of her syndicated daytime talkshow, “bethenny”. She has been named one of the Top 100 Most Powerful Celebrities by Forbes magazine, featured in both Health magazine and Glamour.  She is a graduate of the Natural Gourmet Institute for Health and Culinary Arts. Bethenny lives in New York with her daughter, Bryn, and dog, Cookie. Visit

Want to get healthy AND win great prizes? Skinnygirl is here to help you and your readers adopt healthier habits, all while having fun and entering to win great prizes like a trip to New York to meet Bethenny!

They say it takes 30 days to make a habit and with the “Skinnygirl Healthy Habits 30 Day Challenge” from March 3rd – April 1stSkinnygirl Daily will share a month of exclusive, realistic tips to help adopt healthier habits and follow them on a daily basis, all the while earning amazing prizes, learning easy recipes and trying out new workout tips.

Here’s how it works:

  • Sign up at
  • You will be invited to document and share your path to a healthier and happier self through Facebook, Instagram, Twitter
  • You will receive daily emails with tips covering the mind, body, and soul
  • Daily prizes will be awarded along the way featuring a range of health, wellness, and beauty products to keep the motivation high

Additionally, Skinnygirl is happy to announce a new flavor of its Tasty Nutrition Bars – Chocolate Peanut Butter with Sea Salt that will delight sweet and salty snack fans. With less than 200 calories, an excellent source of protein and a good source of fiber, Skinnygirl Tasty Nutrition bars are a guiltless snack that women can enjoy without compromising the decadent flavors they love. Skinnygirl Tasty Nutrition Bars are available at retailers nationwide for MSRP $2.49.

“Being a ‘Skinnygirl’ is not about being ‘skinny’ — it is about being your best self.  It is about creating a lifestyle and a mindset free from the constraints of a diet and the guilt you feel from breaking it,” said Skinnygirl founder, Bethenny Frankel. “I believe in doing what you can, when you can in all aspects of your life. It is about adopting the right habits, making smart investments and doing what works for you.”

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